Advertising with Mobile Free Rides
Ad wraps on free ride electric shuttles are an excellent way to reach consumers! Unique mobile advertising allows you to target consumers in populous cities and downtown areas.
Why advertise on Electric shuttles?
So, why are they free, exactly?
The answer lies in how these electric cars and shuttles make money – they do it through advertising. This was always the idea, even back when these first came to the market years ago.
Electric cars and shuttle services make money almost entirely from companies that use these vehicles to promote their brand, product or services. With pedicabs and rickshaws that take a little more effort than pushing a pedal, the bike pedaling drivers also have a tip system based on how far they have to pedal their customers to get them from point A to point B.
Who offers “Free Rides”?
Mobile companies that provide free ride services utilize a variety of outlets; some are electric Tuk Tuks, others are GEM cars (small electric vehicles) that are used to shuttle people around town, generally fairly short distances. These shuttles can usually seat up to six-passengers. Many cities like Denver, Atlanta, Houston, Charlotte, and San Diego are home to such electric shuttles, which have been gaining in popularity over recent years.
The idea is to service areas where people do a lot by foot but could use a quick lift every now and then. It’s the “last mile” theory – offering rides where it’s a bit too far to walk, but too short to call a Lyft or Uber. This is certainly what happens in the Mile-High City – that’s why the free bus that goes up and down the 16th Street Mall is so popular.
These shuttles operate by different drivers, who work in shifts day and night to maximize the time they are out. They frequent the most populous areas around downtown city areas.
How do you catch a ride?
There are two ways people can usually get a ride: you can flag down the shuttles much like you would a cab, or you can request one via the app for those that offer that option. The electric shuttle rides move much faster than pedicabs, maxing out at around 30 miles per hour. And, because these electric shuttles, Tuk Tuks and pedicabs are frequenting popular attractions and destinations in densely populated downtown areas of cities, you can catch one on the fly.
Electric shuttles can hit speeds up to 30 miles per hour – fast enough not to test the patience of passengers, but slow enough to allow advertising to be seen & effectively make an impression. Drivers can promote products as well. These “mobile billboards” are perfect for experiential marketing, brand contesting, and giveaways. We can also do sampling and product giveaways for amazing brand exposure!