Rickshaws in Richmond
Pedicabs, also known as rickshaws, bike taxis, bike cabs, shuttle bikes, or bicycle taxis, are a fun and unique way to get around cities like Richmond, Virginia. They have grown in popularity over the years. Along with Tuk Tuks, Pedicabs have the ability to reach high impressions at a cost-effective rate.
Each year more than 16 million people visit the Richmond Region. This pumps nearly $3 billion dollars back into the local economy. Therefore, putting your ad on products like Pedicabs and Tuk Tuks allows your brand to easily get noticed by tourists and locals alike.
Tuk Tuks are like pedicabs in that they can get into congested areas easily. Generally they’re often quicker than most other modes of transportation. Tuk Tuks can hold more passengers than Pedicabs. But they both can operate day and night offering ad customizations unique to the advertiser.
Both mediums are eco-friendly and frequent popular spots all over town like the Fan District, Monroe Ward, Shockhoe Bottom, Shockhoe Slip, Church Hill and the Museum District.
Richmond Outdoor Advertising
Richmond is a city that has mild temperatures throughout all seasons especially making it a great place to be outdoors year-round. Choosing outdoor advertising for your next campaign is a great way to target consumers in a way that traditional advertising cannot.
An estimated population of 2 million people puts Richmond among America’s oldest major cities. Plenty of billboard type advertising and OOH media can be found in the area easily targeting tourists and locals. Mobile Billboard Trucks offer large format exposure that can travel customized routes to target specific demographics.
Pedicabs and Tuk Tuks act like rolling billboards that target directly to local area customers. A lot of times you will see riders snapping photos sharing their experience to Instagram. The unique format is impossible to turn off and consumers all over Richmond will be able to spot your ad.
Advertising in Richmond
The Fan District is a major attraction in Richmond and its diversity provides a little bit of something for everyone. Whether its enjoying local vibes at a coffee shop, going to an old school barbershop, enjoying tasty food at corner mom-and-pop diner, hanging out in a basement bar, or finding live music, Richmond is a happening place to be.
Events like the Virginia Wine Expo, Strawberry Hill Races, NASCAR, the Virginia State Fair and the Richmond Rose Society are some examples of major events that bring tourists into the area. Pedicabs, Tuk Tuks, and Digital Mobile Billboards are a great way to get your ad in front of tourists and locals experiencing Richmond’s culture or headliner events.
Looking to learn more about outdoor advertising options in Richmond? Drop us a line at hello@theadfocus.com or message us here and we would be happy to help!
Photo Credit: Ad Focus, Inc.