Party Bike Advertising
Party Bikes are a human powered vehicle that offer a variety of advertising and marketing opportunities. They are a fun, unique outdoor advertising medium which allows heavier engagement from riders and passersby. Also know as Rolling Pubs, Party Bikes seat, on average, 10-15 people. Because they move fairly slowly, the exposure for your ad is much greater and can be seen by passing vehicles and pedestrians alike.
These bikes have also been referred to as pedal pubs, bike bars, pedal taverns, and rolling pubs. They are designed as a fun way for riders to “bar hop” and see the local sights.
Benefits of Bike Bars
Bike Bars act as mobile billboards rolling through their designated tour areas and stopping at local restaurants and watering holes. Because they are a highly visible form of OOH advertising seen across extremely trafficked city area, Party Bikes provide excellent value per impression.
Party Bikes are perfect for brands wanting to include an interactive marketing experience. Brands are able to offer handouts, giveaways, and enter-to-win contests to the groups riding these pedal taverns. Some cities even allow sampling of beverages.
Want a great way to promote your brand or business to groups who are all in the 21+ demographic? Use these unique out-of-home advertising medium!
Pedal Pub Advertising and Tourism
Pedal Pubs are a newer ad medium entering the out of home space. These pedal-powered group bikes are a new way for groups to see a city while having an enjoyable time. They can now be found in major cities including:
- Denver
- Memphis
- Kansas City
- Detroit
- St. Petersburg
Tourism is booming again more than ever, after domestic travel spending in the United States fell in 2020.
In 2026, the domestic travel spending is forecast to reach 1.06 trillion U.S. dollars. Tourists are eager to get out and make up for missed opportunities. Finding unique ways to advertise is one way to keep eager travelers both entertained and engaged.
Party Bikes and Events
Denver, Colorado is a top market that provides ample opportunity to promote your brand. Party Bike tours in Denver start and end just a few blocks from Coors Field. They are a fun way for groups attending conventions and expos to get out and see the city.
Pedal Taverns are frequently booked by bachelor/bachelorette parties, birthdays, anniversaries, wedding events, corporate team building events, or just a fun time with a group of friends!
If you’re interested in pedal pub advertising or other types of billboard advertising, we can help! Contact us here or drop us a line at: hello@theadfocus.com.