Click here to connect with us or contact us direct: hello@theadfocus.com
Grab Attention with Sidewalk Advertising
Sidewalk ads are a form of guerrilla advertising that captures consumer attention in high-traffic pedestrian areas. Whether promoting an event, launching a new product, or raising brand awareness, sidewalk ads can put your message front and center with your target audience.
Here are four dynamic options to consider:
1. Sidewalk Chalk Advertising
Sidewalk chalk ads are fun, vibrant, and perfect for short-term promotions. These temporary ads utilize a stencil and type of “chalk paint” sprayed on sidewalks that last approximately 2-4 weeks depending on weather conditions in the market. Large, wide print works best along with simple short messaging, company name and logo. Ideal for event promotions, festivals, or as a complement to more traditional mediums, sidewalk chalk ads are an engaging way to connect with people on the move.
2. Sidewalk Vinyl Advertising
Vinyl sticker ads are durable, versatile and use a non-slip material specific for concrete applications. These weather-resistant stickers can be customized to any size or shape, making them ideal for brand logos, QR codes or longer messaging. They are also easier to read than chalk ads which can vary based upon the color and texture of the sidewalk. Vinyl sidewalk ads work well around sports stadiums, events, festivals, retail openings and more offering long-lasting impressions. Vinyl sidewalk ads require removal of the stickers once the campaign in over.
3. Reverse Graffiti Advertising
Reverse graffiti advertising involves power washing a stencil onto gritty sidewalks to create memorable messaging. Not only are reverse graffiti ads an eco-friendly and attention-grabbing option, but they also combine creativity with sustainability. The contrast of clean designs on a dirty surface makes for unique and long-lasting impressions that wear off eventually over time. This makes reverse graffiti ads a very effective marketing method.
4. Temporary Paint Ads
Temporary paint sidewalk ads use eye-catching stencils and are designed to last through various weather conditions over 3-4 weeks. Perfect for campaigns wanting an “out of the box” element to round out more traditional campaign mediums. These guerrilla marketing ads create a lasting impact while still being removable over time or once the event or promotion is over. They’re ideal for festivals, product launches, or major public events.
Why work with Ad Focus?
We specialize in bringing your brand to life with innovative, unique advertising solutions. Our guerrilla advertising options offer high visibility in big cities & large media markets, creating memorable interactions and millions of impressions for your brand or business.
Ready to step out of the box on your next campaign? Contact us today or email us directly at: hello@theadfocus.com to learn more about our product options and availability in your market.