Billboard Advertising in NYC

New York City is an advertising mecca. What comes to mind when you think of Times Square? All the massive lights, signs and ads, right? Times Square is an epicenter for major brands touting their wares to the millions of tourists and residents of the Big Apple who are flooded with marketing images day and night. More than 100 million people pass through Time Square in an average year. Most big brands or brand launches want to be seen in NYC. Why? Because the ads are massive and because, New York City is the #1 Media Market in the U.S.

Approximately 50 million tourists visit Times Square annually making it one of the busiest tourist attractions in the World. In 2018 the famous site saw an average of 390,368 daily visitors. Therefore, one single billboard in Times Square can get millions of impressions per day. One sobering fact for residents of Manhattan is that an average billboard in Times Square boasts more square footage than the average NY city dwellers apartment. How’s that for a sad comparison?

Digital Billboards in Time Square

By now, you may be wondering what it costs to secure an ad in this prominent location? A single billboard can run you a cool $1.1 to $4 million per year. And, Times Square’s largest billboard can cost up to $3 million per month!

Companies who place digital billboard ads in Times Square know they are paying a huge premium. Similarly, brands who run TV ads during the Super Bowl know they are paying a massive premium to be seen during the big game.

NYC Billboards

Looking for ways to advertise to the millions of eyeballs in NYC, but don’t have millions to spend each month? There are plenty of other – more cost-effective – ways to advertise in Manhattan. From Taxi Top ads to Digital Mobile Billboards, various ad wraps, there are alternatives for the marketer looking to capture a percentage of New York City’s vast audience and population.

Ad Focus specializes in outdoor advertising products and is proud to offer options in NYC. We have options from taxi ads to mobile billboards that offer custom routes to target your desired audience or demographic. For questions on availability, please contact us.

Also feel free to check out website at www.TheAdFocus.com