Your brand-new business, relocated store, or new location is almost ready to open? US retailers announced twice as many upcoming store openings this year compared to last year. Will you be one of them? Make your grand opening a huge hit with these advertising tips. Get business off to a healthy start and generate enthusiasm within your community!

1. Advertise Your Opening Date with “Coming Soon” “New Store Opening” Billboard

Choose an opening day date that fits well with your market. Maybe it will be an entire weekend. Or just one day. You can begin advertising the dates ahead of time to generate interest and attract local customers on your first day. “Coming Soon!” advertising will help locals start to become aware of your brand. A Digital Mobile Billboard from Ad Focus can target specific neighborhoods, retail locations, business parks, or downtown areas

2. Create a Grand Opening Event to Promote Your New Business

A day or week with food and drinks, giveaways, and entertainment will get people through your doors. Invite local influencers and leaders in your community. Create a Mobile Billboard with an invitation to locals to come and enjoy! Your ad message can roll along a custom route hitting exactly the areas from which you want to attract customers.

3. Guerrilla Marketing for Your Local Business

Trying to get your new brand or store noticed goes beyond word of mouth for your Grand Opening. Use social media and traditional advertising to bring awareness. A digital ad on local screens or Digital Mobile Billboard traveling your local area

4. Grand Opening Mobile Billboards

The day is here! Draw as much visual attention as possible to your location. Use Digital Mobile Billboards to announce that you are NOW OPEN! This can sit in a parking lot at your location or travel to targeted locations to draw visitor through your store door! Your messaging can include a QR code to be used for directions, coupons, or directly to your social media profiles!

Successful Retail and Store Advertising Options

It starts here with us, Ad Focus. Contact Ad Focus online, drop us an email, and check us out on Instagram. We are ready to partner with you!

Photo Cred: Tim Mossholder via unsplash