The Denver Center for the Performing Arts (otherwise known as DPCA) features a variety of theatrical and Broadway productions. Want to get your arts and culture on? This is the place. Among the shows scheduled for 2019 include: The Whistleblower, Anna Karenina, Rock of Ages (10th Anniversary Tour), Xanadu, Cats, Wicked, Fiddler on the Roof, Charlie and the Chocolate Factory, and Anastasia.
The facility itself has been around since 1978, housed smack dab in the center of downtown Denver. Visitors will find it on 14th and Curtis surrounded by cafes, bars, hotels, restaurants, and retail shops. DCPA serves as the largest tenant in the complex (which sits on 12 acres of property and covers a four-block radius). It houses ten performance theaters and 10,000 seats.
How to use the digital billboards at the DPAC?
DCPA is the brainchild of Donald Seawell, a cultural and civic leader who – fun fact – lived to be 103 years old (see, the theater is good for you!). He envisioned a first-class arts complex that residents and visitors could enjoy. When the Boettcher Concert Hall was completed, it became the first in-the-round concert hall ever built in America.
But Seawell wasn’t alone in his creation – he had plenty of help from Helen Bonfils (yes, of blood donation fame). She established the Bonfils Theatre on Colfax avenue where she and her friends performed. This led to a partnership with Seawell and the eventual concoction of what would become DCPA.
How at advertise at the DCPA?
The theaters at the complex in Denver, Colorado are Boettcher Concert Hall, Buell Theatre, Ellie Caulkins Opera House, and Helen Bonfils Theatre Complex. The Performing Arts Complex is a great target for reaching households and consumers with high HHI and primarily attracts a demo of adults ages 25-65.
If you’re in the market for advertising opportunities around the performing arts complex or elsewhere in Denver, contact us today. We can help you out with digital billboards and digital marquees around the complex along with sampling and experiential marketing. Pedicab and rickshaw advertising also do a great job of targeting this complex offering rides to theater patrons before and after a show.